Marketing Automation
Marketing automation isn’t about blasting emails or setting up some clunky drip campaign. It’s about designing smart systems that save you time, nurture leads, and drive revenue — automatically.
“Marketing automation is not about replacing humans. It’s about amplifying what works, eliminating what slows you down, and scaling the customer experience without losing the human touch.”
– David Cancel
Most businesses treat marketing automation like a fancy autoresponder — a quick “thank you” email here, a drip campaign there. But real automation is so much more than that.
When done right, marketing automation is a full system: one that nurtures leads, personalizes communication, follows up at exactly the right time, and gives your team the freedom to focus on the work that actually moves the business forward.
Most businesses either aren’t using marketing automation at all — or they’re barely scratching the surface of what it can do.
They’ve got:
And that’s it.
Meanwhile, leads fall through the cracks. Sales teams chase cold prospects. Marketing feels disjointed. Follow-up is manual (or non-existent). And customers don’t feel like anyone’s paying attention.
Here’s the truth: automation isn’t about doing less marketing.
It’s about doing marketing better — at scale — without burning out your team.
At Canarsie, we see automation as the connective tissue between marketing and sales. It’s how you respond faster. Convert more. Stop losing leads to the void.
The real problem isn’t that you don’t have tools. It’s that your tools don’t talk to each other. Your CRM, email platform, website forms, ad campaigns, SMS — they all live in silos. That creates friction. Delays. Missed opportunities.
Automation fixes that. It connects your systems, streamlines your workflows, and makes sure your best leads never fall through the cracks.
A Higher Frequency
Most agencies treat automation like an afterthought.
We treat it like infrastructure.
At Canarsie, marketing automation isn’t just about sending emails. It’s about designing the systems that support your entire customer journey — from first click to forever client.
Here’s what happens when marketing automation works:
This isn’t about automating for automation’s sake.
It’s about creating a system that’s always on, always aligned, and always working for your business — even when you’re not.
We build smart automations that meet your customer where they are and guide them exactly where you want them to go.
This isn’t lazy marketing.
This is next-level marketing.
Every marketing automation is customized — but typically here’s
01
Lead Capture Integration
We make sure every lead that comes through your website, landing page, or ad funnel is automatically captured and properly routed. No more manual exports or copy-pasting into spreadsheets — your CRM becomes the source of truth from day one.
02
Behavioral Email Sequences
We build email automations that react to your users — not just a timer. From welcome flows and lead nurture to cart abandonment and re-engagement, we write and structure sequences that respond to how people actually interact with your brand.
03
Smart Tagging & Lead Scoring
We implement logic that automatically tags and scores leads based on their behavior, interest level, or funnel stage. This helps you prioritize high-intent opportunities and triggers the right follow-ups at the right time — all without lifting a finger.
04
CRM & Platform Integrations
Whether you’re using ActiveCampaign, HubSpot, GoHighLevel, Mailchimp, or something else entirely, we connect the dots. Your forms, ads, calendars, and pipelines all sync — so the data flows where it should, and nothing gets lost.
05
Multi-Channel Automation
We help you reach users across email, SMS, chat, and retargeting — creating personalized follow-up systems that feel cohesive no matter how your audience prefers to engage.
06
Sales & Booking Automation
From automated appointment scheduling to pipeline stage movement and task assignments, we build automations that eliminate repetitive admin work and keep your team focused on closing.
07
Lead Source Attribution
We set up systems that track where each lead came from — which ad, campaign, form, or page. That means no more guessing what’s working and what’s not. Your reporting gets clearer, and your decisions get sharper.
08
Reporting & Optimization
We connect your automation data to real-time dashboards (Google Data Studio, Cyfe, or inside your CRM) so you can see performance at a glance — and we use that data to iterate and improve your systems over time.
Ready To Stop Losing Leads While You Sleep?
Automation isn’t a luxury anymore — it’s a necessity.
If your competitors are following up faster, nurturing smarter, and closing easier because their marketing systems run 24/7… you’re already behind.
At Canarsie, marketing automation isn’t just about saving time — it’s about scaling what works.
We build systems that:
- Convert more leads
- Nurture better relationships
- Save your sales team hours every week
- And create consistency across every touchpoint
Manual follow-up is great — until you have 100 new leads a week.
That’s where we come in.
How much does marketing automation cost?
Project-based automation builds start at $3,500. Full funnel design and CRM implementation projects vary based on complexity.
Ongoing management & optimization plans available.
What platforms do you work with?
ActiveCampaign (preferred), HubSpot, Klaviyo, Adobe, MailChimp, GoHighLevel, and other major platforms.
Will this replace my sales team?
No — automation supports your sales team by handling repetitive, manual follow-up tasks so they can focus on real conversations and closing deals.
Can you build automations for internal processes too?
Absolutely. We regularly build automations for:
- Lead routing
- Team notifications
- Pipeline management
- Data tagging & clean-up
- Task creation & reminders
Do I own everything you build?
Yes — every workflow, email sequence, automation, and asset we create is fully yours to keep.