Web Development
Pre-packaged sites and systems can only take you so far. When your business needs a website or platform that does something specific, unique, or powerful — that’s where we come in.
“Programs must be written for people to read, and only incidentally for machines to execute.”
– Harold Abelson
Why Custom Web Development Exists (And Why It Matters)
Most websites and platforms on the internet are built the same way — with drag-and-drop templates, off-the-shelf plugins or packages, and themes made to serve the masses. And for many businesses, that works… until it doesn’t.
As your company grows, you start to hit the limits of what those one-size-fits-all solutions can do. You stop needing a prettier brochure — and start needing a smarter system.
Custom web development solves problems the templates can’t. It’s not about making your site “look different.” It’s about making it work differently — for your business, your team, and your customers.
You might need:
This is where web development becomes infrastructure — not just marketing. It’s the difference between a site that represents your business… and one that supports it.
With the right custom build, you reduce friction, automate repetitive tasks, and create a better experience for everyone involved. You don’t just “have a website” — you have an asset that helps you scale.
Most developers build for functionality.
Most designers build for aesthetics.
At Canarsie, we build for outcomes — with usability, conversion, and scalability at the core.
Whether we’re developing a custom marketing site, a backend dashboard, a customer portal, or a proprietary application, our goal is always the same: to create systems that work hard for your business. The technology should never feel complicated to the user. It should feel intuitive. Effortless. Fast.
Our approach isn’t about code for the sake of complexity — it’s about solving real business problems in ways that make sense to the people actually using the platform.
Every custom project starts with strategy. We ask questions like:
When you work with Canarsie, you get more than a custom interface. You get a thought partner who understands how to align design, development, and business logic into one cohesive, scalable solution.
We bridge the gap between smart functionality, beautiful design, and real-world performance — so the tools we build don’t just look impressive… they deliver.

01
Client Portals & CRM's
We build secure, branded portals that give your clients a professional way to log in, manage their services, download files, view progress, or communicate with your team. Whether you need file-sharing, invoice access, service tracking, or full account visibility — we tailor the experience to match your business and streamline the client journey.
02
Unified Admin Dashboards
Custom dashboards are often the backbone of internal operations. We build back-end systems that allow your team to manage leads, orders, support tickets, inventory, appointments, or any data that drives your business. These interfaces are designed to simplify your team’s day-to-day tasks while keeping everything centralized, secure, and efficient.
03
Custom Web Applications
When your business needs more than a website, we build custom web apps that power your operations, deliver tools to your customers, or streamline your internal workflows. Whether it’s a booking engine, tracking system, internal tool, or client-facing app, we design and develop platforms that are purpose-built and fully scalable.
04
Scheduling Systems
Tired of the limitations of generic calendar tools? We create smart, integrated booking systems that align with your services and your schedule. From automated confirmations and time-zone adjustments to CRM integration and custom workflows, we build systems that reduce friction and create a seamless booking experience.
05
Quoting & Pricing Calculators
When your pricing isn’t one-size-fits-all, you need a smarter way to quote. We build interactive calculators and quoting tools that allow users to get accurate pricing based on your specific logic — whether it’s tiered pricing, volume-based discounts, or custom service combinations. These tools improve transparency, speed up conversions, and reduce manual work for your team.
06
API Integrations & Connections
Your website or app doesn’t operate in a vacuum — and it shouldn’t have to. We create custom API integrations that connect your platforms to CRMs, payment processors, email marketing tools, ERPs, databases, or virtually any third-party service you rely on. The result is a smoother experience and better data flow between your systems.
07
Membership & Gated Systems
We build membership platforms that manage access to exclusive content, paid subscriptions, digital downloads, or online communities. Whether you’re selling courses, hosting a resource library, or building a private client hub, we can create the infrastructure to support tiered access, recurring billing, user permissions, and more.
08
Lead Routing & Automation Tools
Your lead flow shouldn’t depend on spreadsheets and manual follow-ups. We build custom logic that qualifies leads based on user input or behavior, then routes them to the right team member, platform, or follow-up sequence. From instant notifications to CRM tagging and behavioral scoring, we help you capture, organize, and act on your leads without the chaos.
When we say custom, we mean it.
Everything we build at Canarsie is designed for performance, flexibility, and ownership.
We don’t lock you into proprietary systems. We don’t hold your code hostage. We don’t create platforms that only we can maintain.
When your custom project is complete — you own it.
Every line of code. Every integration. Every asset.
That’s how it should be.
What technologies do you use?
- WordPress & Webflow (for front-end or CMS needs)
- Laravel & PHP (for complex backend development)
- JavaScript, React, Vue.js (for interactive and dynamic web apps)
- js & Express (for API-driven solutions)
- SQL & NoSQL Databases (for storing and managing data)
- REST & GraphQL APIs (for integrations)
- Custom CRM or SaaS Development
- Cloud Hosting on AWS, Google Cloud, or Digital Ocean
How much does custom web development cost?
Custom builds typically start at $10,000 and scale based on scope, functionality, and integrations.
Do I need to know exactly what I want?
Nope. That’s what we help with — defining the problem and mapping the solution.
Will I be able to manage it after?
Yes — we build with non-technical users in mind whenever possible.